Environmental protection for the company doesn’t just begin with the use of teak wood from certified plantations, but from today also the creation of a Unopiù cocoa tree forest in Camerun, in collaboration with Treedom.
This year Black Friday has become “Unopiù Green Friday”: all clients who spend at least 1,000 euro online or in stores will receive a cocoa tree in Camerun in the Unopiù plantation. Depending where the purchase is made, clients will receive a card or a code to register on Treedom to redeem their tree. Every tree has a page online with its geolocation and photograph where it’s possible follow its story through constant updates.
Unopiù decided to join the Treedom project and create a Unopiù forest to give value and show respect for the environment with a concrete gesture, perfect scene for its products and the ideal setting to welcome them. The Unopiù forest in Camerun is a small but solid contribution against CO2 emissions and a gesture in support of local microclimates.